Today, as more and more people become accustomed to browsing information while on the go, having a positive presence and solid online reputation is paramount for all kinds of businesses. And by online what better place to start then the mighty Google itself. Being the number one search engine in the world, Google is leading in maintaining a strong threshold in the mobile market share. 

About 80% of the customers look up about a business or company before they hit the purchase button. Which is why ensuring that customers have access to accurate business information is vital. A lot of the information on Google is crowd-sourced by user input and feedback, many times the information may be incorrect. This is why having a Google My business account is important. 

Google My Business offers small businesses with tons of benefits and features to build a good online presence on Google. Google My Business allows companies to create a free business listing on Google. This listing includes displaying important business information such as business name, location, contact number, website, add photos and much more to help customers find you when they search the business. 

In addition to the listing, companies can get their business location on the map thanks to the Google Map feature. Also, it is open to the public to leave reviews about the business. In order to get the features and access to customising and managing your Google My Business account, one needs to get it verified by Google.  

Google My Business verification is important in case the business wishes to manage their online business profile.  Customising the listing to include a business logo, photos, videos or modifying any business information requires the business to verify Google My Business account with Google. Google needs to confirm that the one managing the account is the sole owner of that account. Only after Google My Business verification process is complete, will the owner of the account be able to create and edit location on google maps, update listing, modify working hours, and even respond to customer reviews on the page. 

If you are looking for ways to expand your business through Google My Business and want to make the most out of SEO services, then take the help of Trends SEO. Trends SEO is a professional SEO service provider offering a myriad of services to level up your SEO game and stand out online. Here is a helpful guide on why Google My Business verification is important for new businesses and how Trends SEO can help you! 

But first, what’s Google My Business?

Having a presence on the biggest search engine has its perks especially when it comes to online marketing. Optimising your business information to appear on top google search results is key in today’s SEO marketing. When it comes to optimising your website for search, that is by using keywords, it ensures that you are the first thing that comes to your potential customers minds. Customers are constantly browsing the internet for information, thus if your business appears when they look up businesses, products or services relevant to your business, it is a great advantage for you. One key component to making your presence felt on the biggest and most popular search engine site is Google My Business. 

Google My Business is an absolute free tool that is offered by Google to help businesses manage their online presence across the Google platform. Through Google My Business, businesses need to provide important business information such as location, business working hours, contact details. This information gets embedded into Google’s database and shows up ons search results every time someone types the name of the business, or other relevant businesses. In addition to the business listing, Google My Business allows businesses to access several map features. 

Google My Business is a great platform for small businesses to connect with customers who are looking for similar businesses, selling relevant products and services like theirs. The Nearby option in Google Maps, displays to customers relevant businesses nearby when they click on that feature. Also, the photos, videos, reviews and ratings of those businesses who have a verified google my business account will show up. As the most trusted search engine, the information on the search results is something that the majority of the customers feel that they can trust. There are advantages for creating a Google My Business, it allows the business owner to take sole ownership or claim the business page before anyone else. One can add their business information as per their requirement. Also check in regularly to manage pages, edit content, upload new photos and respond to reviews. Managing a Google Business account is much more than ensuring that the information posted on google is accurate. It provides valuable insights and other data to help businesses better their customers; the type of clicks, impressions, what keyword they are using and much more, the great thing is that it is for free. 

If you need help with SEO optimization and aren’t getting the results for your effort, then take the help of Trends SEO to manage all your SEO hassle. Trends SEO offers a wide range of SEO services for Business from content marketing, SMM, App development as well as for Web, powerful SEO services and PPC advertising services to generate more traffic and build a dedicated community online. 

Need help getting started with all your SEO marketing, then contact Trends SEO today! You can choose the service that best suits your social marketing requirements. Our team of SEO specialists are ready to curate a targeted strategy and plan that works for your business.

Benefits of Google My Business for your business

There are numerous benefits of having a Google My Business account, from managing your business information, responding to customers reviews, ranking higher in local search results, to connecting with a larger audience base online. Having a Google My Business listing has various advantages, including:

• Increased website traffic improved search engine visibility

An important objective of a website is to generate more traffic, drive leads and convert them into actual customers. A website that has a good presence across various Google services, has a higher chance to appear on top of search results when customers type related queries. This is however not attained overnight, as there are more than a billion web pages available online, standing out is a challenge to take. Additionally, billions of search queries are performed on search engine sites, such as Google and Bing, and only 15% of these searches are new or never searched previously. As new customers may not know about your local business, due to the intensity of competition online, getting the word out there is paramount to survive. Which is why having a Google My Business can sustainably help new businesses create brand awareness. If a customer types anything related to your business, say business name, category, relevant products or services or even clicks on the nearby option on Google Map, you have the opportunity to connect with them. Which is why Google My Business is important for local businesses. The more optimised Google My Business is, the higher the chance the customers will click on the business website, thereby increasing website traffic and improving search engine visibility. If you are looking for ways to maximise your chances of being seen on the biggest search engine site, then creating a GMB account is important. Once you have your very own business profile on google, it is crucial to verify Google My business account. Looking for ways to get access to SEO services for an affordable price range, then contact Trends SEO today!

• Higher level of consumer involvement

There are many perks of having a verified Google My business listing, it gives your brand the freedom to display accurate details, thereby not allowing any third-party information to mislead your customers. This in fact boosts credibility and helps businesses earn valuable trust from potential customers. And the more customers post positive reviews, more customer engagements rate, eventually higher the ranking on Google. 

Another way to earn the trust of customers is with the help of an optimised GMB description. If the description is written in a way that truly captures the essence of the brand and highlights the main features of the brand. By incorporating important keywords then it will definitely encourage prospects to click on the profile, browse through the offered products and services page, photos as well as the website. 

It is vital to ensure that the GMB account is verified and has complete information about the business, then only will it be ranked higher on Google Search results page. Being noticed on Google search page, gives a massive opportunity to businesses. With over 70% more attraction rate and 50% more chance of getting sales, businesses don’t need to spend so much effort and invest in expensive promotional methods. Imagine the extra percentage of attention and leverage one can get by simply using other features of Google My business such as analytical data. With the help of a verified Google My Business account, you can easily access critical insights about your potential customers, and improve your business service quality. Presenting accurate facts and information to your customers can really give you the upper hand, and this all can be done with a verified Google My Business account. Keeping a consistency in the brand message across all online platforms, and in every aspect of the GMB page, potential leads are more likely to visit the website, click through socials and do business with you. One of the major aspects and benefits of Google My Business listing is responding to user reviews and how professionally your business handles criticism. The higher the number of positive and authentic customer reviews will help to rank higher on Google search page. In addition to that, having a verified GMB page allows you to upload any important announcements and offers, create events, run promotional campaigns, in order to get more engagement. 

If you want to verify Google My Business and at the same time enjoy the great benefits of affordable SEO services, then contact Trends SEO today to get the best valued added SEO services. 

• Enhanced local SEO increased leads and sales

The importance of GMB cannot be overlooked as it offers businesses with the opportunity to appear in front of a large audience online thanks to Google’s search results. This exposure is essential for how potential searchers looking for similar products and services as your business can easily find you. Long gone are the days when businesses promote their products or services through Tv and print advertising. Being active on social media platforms, having a strong presence on search engine sites and review platforms increases the chances of being seen by a larger group of audience. The more the SEO activity, the more the increased number of leads and sales. As information available to the audience is vast, not all information posted about the business online may be accurate. This is where GMB plays a major role, it allows businesses to take control of the business information available to the public and prevents companies from losing valuable customers due to lack of information.

Having a verified Google business account is beneficial, and helps you improve your brand’s ranking in Google’s local search results. By taking control to optimise the business profile, can help convert prospects into actual buyers.  

• A cost-free method of marketing your company

Regardless of whether you are a local, regional or a multinational company, having a Google My business page is crucial for your business. The main reason being it helps to rank higher on search, is an important component for SEO marketing as well and believe it or not the importance of GMB is ever growing. It is crucial to understand why a verified GMB account is important for your business even if you don’t want to open an account. The chance is that someone else may take ownership over your business name if not claimed by you. As anyone with a google account can make one business listing, or update an existing listing. This can have a negative impact on the business, damaging trust with potential customers as well. Keep in mind, creating a GMB account is free of cost, and it does not take much time to get the Google My Business verified. Also it offers free advertising opportunities, thanks to the branded search on Google, your business can reach out to more people. Having a verified Google my Business account is useful if you run a local business, serving specifically to your locality. It boosts local SEO making it easier for customers to find you.  By getting your GMB verified, you can list your business correctly, showing up in service/product related searches and more potentially in competitor branded searches, which is a plus point generating massive traffic to your site. 

• Security- One of the main reasons for Google My Business verification 

Be it a new restaurant or a travel business or even an online store, local SEO is paramount for customers to easily find you. There is a lot of information available online and having the ability to control the type of information you want customers to see is important. By ensuring that customers can easily access business information such as opening hours, location on Google Map, contact information, website, social media links and much more can give your business the upper end when it comes to picking a business from the list of businesses that appear on local search results. 

Creating a google My business listing is crucial especially for a new or local business. There are numerous benefits of having a Google My Business account, from managing your business information, responding to customers reviews, ranking higher in local search results, to connecting with a larger audience base online. 

But it does not simply end with creating a Google My Business profile, you need to verify your business. The first and foremost reason for GMB verification is to be able to manage your own business information in other terms Security. Having control over the information displayed on the search results ensures credibility and trustworthiness amongst those searching for a reliable company to do business with. If you don’t claim ownership of the business listing then Google does not permit you to make any changes in search, Maps or across any other Google services. Google has to verify the physical location of the business and confirm that the business owner is authorised to claim a listing.  Only then can one modify the business information across the Google platform, view insights, upload or update photos, publish posts, reply to customer reviews.  

By claiming the ownership of the listing, it prevents anyone else from claiming the business, taking the business name, location. No one other than you can change the business hours, business categories, location or respond to customer reviews. If your GMB account is not verified, anyone not related to the business may begin posting through your GMB account and this can hurt the business reputation. 

Moreover, components in the GMB signals such as proximity, keywords, links, reviews, categories make up twenty-five percent of the ranking factors in Google’s local Pack. The more optimised the business listing, the higher the chance to appear in the local Pack. This is why verifying your GMB is important. Additionally, verified businesses are considered to be more trusted by users. GMB profiles are more consistent with the information, are deemed to be trustworthy. Thus, if optimised and managed by someone who is actually related to the business can help facilitate this trust in users. 

If you are looking for an agency to help you with any SEO services or a full-service digital marketing service, then contact Trends SEO today. Whether you need keyword research, technical SEO auditing services to content optimization, our team of SEO specialists will promptly assist you in obtaining the necessary boost for your organisation. We are dedicated to providing you with top notch SEO services with super quick delivery, guaranteed service, and 24/7 customer support. 

Do you need to get a Google My Business verification for your business?

It is necessary to create a Google My Business Profile if you want to rank highly in local search results or interact with a huge online audience. When you have verified your business with Google, you can quickly edit your business profile, including business information, communicate with customers by responding to reviews and inquiries, add images, and much more.

It is crucial to verify your company with Google as it aids in local SEO and grants businesses the authority to manage the content placed online. Since many clients research businesses before making purchases, it is crucial that the information provided about the company is reliable. Customers always search for reviews of a business online, whether it be a big retailer or a tiny eatery. Customers will find your business when they search for it online if you create a Google My Business account and verify it.

There are numerous motives for Google business verification. The fact that the business owner is the only one who can control the company’s information is one of the main reasons. What details you want customers to see when your company profile appears in Google search results. By authenticating the company listing, you reassure Google that your operation is legitimate and are granted complete freedom to change the listing’s details as necessary for your operation. Numerous open sources from different websites have the potential to disseminate false information about the company, which could be detrimental to the company’s reputation.

It’s critical to validate your business on Google in order to safeguard the brand image. It stops anyone from claiming ownership of your business name or services because you are the sole manager of the business data. This indicates that nobody has the power to alter the business’s category, working hours, or address. One of the worst things that may happen is if your company doesn’t reply to client evaluations; this can have unfavourable effects and damage the company’s reputation. A bad impression could last with the company for a long time. It is crucial to claim your business listing before others start posting through it on Google My Business in order to avoid all of this.

Making sure that clients can trust your company is the last, but certainly not the least, crucial reason to verify your business. According to Google, customers are more likely to trust or respect a company that has been verified twice. In other words, people are more inclined to interact with your business online and make purchases from a reputable source if you verify your business. Once your company has been certified by Google, it will appear higher in local search results, increasing its visibility to customers.

There are many benefits to verifying your Google My Business account. Make sure to enlist the assistance of a reputable SEO service provider, such as Trust SEO, if you need assistance to boost your SEO marketing and obtain more productive SEO outcomes. From lead creation to getting optimum SEO and keyword services, Trust SEO offers all varieties of SEO services. To take advantage of Trends SEO’s reasonable selection of services and improve your ranking on Google, get in touch with them right away.

Why choose Trends SEO?

At Trends SEO, we specialise in delivering value-driven SEO services to our clients with the aim to turn brand new businesses and start-ups into ambitious ones in the industry.  If you are looking for ways to access SEO services that will help your business generate more profits, build awareness, drive web traffic, connect with customers or grow sales; Trends SEO is the agency for you. 

Whether you need keyword research, technical SEO auditing services to content optimization, our team of SEO specialists will promptly assist you in obtaining the necessary boost for your organisation. We are dedicated to providing you with top notch SEO services with super quick delivery, guaranteed service, and 24/7 customer support. The following are some of the reasons why Trends SEO is the best SEO agency for your company:

Plenty of services to choose from

Trends SEO offers a wide range of SEO services for Business from content marketing, SMM, App development as well as for Web, powerful SEO services and PPC advertising services to generate more traffic and build a dedicated community online. You can choose the service that best suits your social marketing requirements. Our team of SEO specialists are ready to curate a targeted strategy and plan that works for your business.

Flexible Pricing Plans

We deliver value driven SEO services with the aim to help our clients achieve more leads and build loyalty through their dynamic social media campaigns. At Trends SEO, we offer a wide range of SEO services to create awareness for your online business, reach more customers and help your business grow with proven results. If you are looking for affordable SEO packages, then explore through our flexible yet affordable SEO services and plan out the package that suits your business best. We offer plans from standard, economy to executive starting at just $69.99, select the plan and get top rankings for your online business and achieve positive ROI.

Reliable SEO agency

Trends SEO guarantees that our services will be delivered on time and you don’t have to wait much longer for these services. If you are looking for ways to grow your start-ups or small business and optimise your search online then look no further. Our team of experts understands the importance of quality over quantity and focuses on attracting qualified leads to your business website. You can check the delivery reports that you can access from the client dashboard once you place an order for a service from our website. Drive more qualified traffic to your site, more leads and generate more revenue with less effort, you can count on us as your SEO marketing agency. We can assure you that you will be satisfied with our services. Make Trends SEO as your SEO agency offering the best local SEO solutions to all your social media marketing problems. 

24/7 active customer services

Our team of specialists is completely dedicated to assisting our clients who demand the best service possible. Our organisation, we believe, possesses all of the traits of a reliable and professional SEO agency offering clients with proven results. Our staff members are always there to help and provide a rapid solution if you have any problems. You can contact us using our live chat system, which is available 24 hours a day, seven days a week.

Frequently Asked Questions

• How can I obtain a delivery report?

As soon as you order the service from our website, you can access the delivery reports through the client dashboard. Additionally, you can use the live chat or contact form there to get in touch with us.

• How much should the monthly SEO budget be?

In monthly SEO, there are several factors to consider, such as strategy, content, backlinks, keywords, outreach, social signals, etc. You should maintain a budget of at least $300 to $500 for a respectable outcome to appropriately back them all up.

• Is SEO a time- and risk-consuming task?

With so many variables to take into account, knowledge can help to minimise the dangers related to SEO. There isn’t a set amount of time here, and it will take however long is necessary depending on how much competition there is. Our experienced teams work to help large or small businesses in achieving higher search engine rankings, generating organic traffic, and high-quality leads. 

• What advantages do monthly SEO services offer?

Your projected results will come much more quickly with the help of a monthly SEO service, and most importantly, they will be long-lasting. It keeps your SEO efforts up to date, which helps you establish a solid position in comparison to your rivals.

In conclusion 

If the company wants to manage its online business profile, Google My Business verification is crucial. The company must verify its Google My Business account before making any changes to the listing, including adding its logo, images, or videos or changing any of the company’s contact information. Businesses won’t be able to build and edit locations on Google Maps, update listings, change opening hours, or even reply to customer reviews until the Google My Business verification procedure is through. If you are looking for ways to expand your business through Google My Business and want to make the most out of SEO services, then take the help of Trends SEO. Trends SEO is a professional SEO service provider offering a myriad of services to level up your SEO game and stand out online.